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Projects
Roles
Coordinators
Dissemination & Communication Manager
Project Manager
Technical Manager
2023 – ongoing
Cristoforetti App

Sector

IT Services for the sales force

Company

Cristoforetti S.p.a.

The project

Cristoforetti App is a mobile application dedicated to the sales network of Cristoforetti S.p.a., designed for the creation, management, and submission of orders to the central administrative system. The objective of developing the new application was to overcome the limitations of the previous version, improving usability and the graphical interface, optimizing application workflows, and ensuring integration with the company's IT systems and services. The decision to start development from scratch made it possible to adopt modern technologies and guarantee greater flexibility and autonomy for future updates.

The challenge (client, needs, objective)

The challenge of developing the Cristoforetti application focuses on three key aspects: the creation of fast and user-friendly application workflows to improve the user experience, the integration with existing management services through efficient daily synchronization, and the implementation of machine learning heuristics for a recommendation system aimed at supporting sales representatives in identifying the most promising customers.

The approach

The project entailed a complete analysis of the current workflows and the design of a new software architecture. The approach included:

  • Requirements gathering and UX/UI redesign activities with high-fidelity prototypes;
  • Development from scratch of the android mobile app;
  • Preliminary study of Machine Learning algorithms for automatic suggestions during the order entry phase (e.g., recommended products based on customer history or geographical area);
  • Planning of the model training phase on historical sales data and user behavior;
  • Infrastructure prepared for the future integration of ML microservices.

Results

The new application is currently under development, with release expected by Q2 2025. The expected benefits include: greater usability, reduction of transcription errors, improved workflow efficiency, and full interoperability with company systems.

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